Melbourne Cup Day is Australia’s most famous Tuesday. At 3.00 pm AEST, on the first Tuesday in November, Australians everywhere stop for one of the world’s most famous horse races – the Melbourne Cup. It’s a day where the nation stops whatever it’s doing to listen to the race call, or watch it on TV. Even those who don’t usually bet, try their luck with a small wager or entry into a “Melbourne Cup Sweep” – a lottery in which each ticket-holder is matched with a randomly drawn horse.

As the world looks on, Australia’s signature race day explodes with colour, action, excitement and celebration on Melbourne Cup Day. The Melbourne Cup Carnival is the pinnacle of the Australian racing calendar – set in a party atmosphere on the very grandest scale, and not to be missed.

The Party atmosphere often means that champagne and canapés, Hugh hats and racetrack fashions overshadow the business of horse racing. Like any celebratory occasion, it’s important that you dress your premises accordingly, in order to create that “mood”.

Sports Ink are the Official Licenced Supplier of Melbourne Cup sweeps, Melbourne Cup decorations, Melbourne Cup hampers – so we understand the importance of “creating the right atmosphere” for your patrons! We’re EXPERTS when it comes to knowing how your premises should be decorated. Our Melbourne sweeps are the NEW, easy to use scratch- tickets. No need for cutting the sweeps out of the paper anymore! Our Melbourne Cup decorations can transform your venue into a real showpiece on Melbourne Cup day and get your patrons coming back year after year. We are your one-stop shop for your Melbourne Cup products.